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Maynards Bassetts Liquorice Allsorts are a British confectionery legend, combining soft black liquorice with bright, colourful coconut-flavoured layers, aniseed jelly buttons, and traditional liquorice rolls. Featuring the world-famous mascot Bertie Beetle, these iconic sweets deliver a nostalgic, multi-textured mix that continues to delight generations of sweet lovers.
The 110g hanging bag features Euro-slot packaging engineered for prominent display across pegboards, clip strips, and impulse aisle units. With unmatched brand equity and premium shelf appeal, Maynards Bassetts remains a dominant market leader in the traditional liquorice and mixed bag category.
Each wholesale outer case contains 12 × 110g bags, providing 1.32kg total net weight per case. Supplied by Mondelēz International, this high-velocity SKU offers dependable stock rotation, strong consumer brand loyalty, and solid gross profit margins for independent convenience stores, forecourts, and newsagents.
Key Features
Classic Maynards Bassetts Liquorice Allsorts mix
Iconic combination of soft liquorice, coconut paste, and aniseed jellies
Made with natural colours and natural flavourings
110g per individual hanging sharing bag
12 bags per wholesale outer case
1.32kg total net case weight
Ideal for pegboard displays, clip strips, and sweet aisles
Product Specifications
| Specification | Details |
| Brand | Maynards Bassetts |
| Manufacturer | Mondelēz International |
| Product | Liquorice Allsorts |
| Product Type | Assorted Liquorice & Coconut Confectionery |
| Flavour | Assorted Liquorice, Coconut & Aniseed |
| Individual Pack Size | 110g |
| Case Quantity | 12 bags |
| Total Net Weight | 1.32kg (1320g) |
| Pack Type | Plastic Hanging Bag |
| EAN | 5000165134111 |
| Outer EAN | 15000165134118 |
| Dietary Information | Made with Natural Colours & Flavourings |
| Storage Type | Ambient |
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